mobile

My Trips

During my time working on the Hostelworld iOS app, I had the opportunity to work on many amazing projects, with the focus on the travelers out there using mobile platforms as part of their trip experience. 'My Trips' is probably my favourite project. A space to bring the essence of traveling to the Hostelworld app while solving pain points and increasing the engagement of our users through a carefully selected package of contextual content.
Download on the app store

My Trips Hostelworld

Hostelworld is the largest online hostel-booking platform, with over 9 million reviews across 35,000 properties in more than 170 countries, making the brand the leading online hub for social travel. The website and mobile app operates in 19 different languages and are available across all the devices and operative systems.

Our mission is to make Hostelworld a mobile-first platform and initiate the transition from a booking-only to a travel app while increasing engament and hostel awareness.

Our Users

Based on 36 surveys and 84 interviews

users age

90%
are between 18-35 years old.

employed

32%
are employed.

students

32%
are students.

gap year

14%
are taking a gap year.

Our High Valuable Costumer

traveling is a priority

Traveling is #1 Priority.
(#5 among other types of travelers)

timeframe

56%
book a hostel in between a week to 24h before traveling.

experiences

They look for experiences rather than places to visit.

socialize

They value the social aspect more than other types of travelers.

The Problem

Based on our research, we identified the 5 stages of travelling, and discovered we were only fully covering one of these. It was important to create new experiences for our users based on their needs and desires, so we started with 2 of the most important one: Experiencing and sharing.

The 5 stages of traveling

Our Process

Our process includes a combination of Design Thinking with the Agile methodology. We go through the 3 main stages of Design Thinking, incorporating Agile once we start planning the implementation of the solution/s. In addition we ensure the quality of the outcome following a process of Verification and Validation at each stage.

Design Thinking

The Solution

My Trips Wireframe My Trips Screens My Trips Sections

Third Party Partnertships

We partnered with third party companies to provide our user the right combination of in-house content and relevant information about the destination.

My Trips Partnertships

The Results

engagement

3X
engagement rate.

time spent

+20%
time spent in the app.

place visits

+38%
people visiting a place thanks to ‘My Trips’.

chart

+28%
app Adoption YoY.

My Trips